Description

Key Features & Benefits
1.100% Natural Anthocyanin Pigment – Extracted from edible purple carrots.
2. Bright Purple-Red Hue – Strong color strength and visual appeal.
3. Highly Water-Soluble – Perfect for liquid and semi-solid formulations.
4. Excellent Light & Heat Resistance – Greater stability than many other anthocyanin pigments.
5.Stable in pH 3.0–5.0 Range – Ideal for acidic beverages and fruit-based foods.
6.Functional Bioactive Properties – Naturally rich in antioxidants, supporting clean-label trends.
7. Sustainable & Safe – Produced under ISO and FSSC-certified systems with organic traceability.

Purple Carrot Color (Anthocyanin Pigment) is a naturally derived coloring agent obtained from the roots of purple carrots, known for their deep violet and reddish-purple hues. These colors are primarily attributed to anthocyanins, natural polyphenolic compounds with both coloring and antioxidant properties.
Using pure water extraction and membrane purification, the pigment is refined to achieve excellent clarity, stability, and consistency, free from harmful solvents or additives. The final product appears as a purple-red liquid or fine powder, offering strong coloring power and superior compatibility in aqueous systems.

Composition and Solubility
The main active compounds in Purple Carrot Color are anthocyanins, mainly cyanidin and peonidin derivatives. These compounds are highly soluble in water and slightly soluble in ethanol solutions.
At pH 3.0–5.0, the pigment maintains a stable and vivid purple-red tone. Its color expression changes subtly with pH levels:
pH < 3: bright red tones
pH 3–5: stable purple-red (ideal range)
pH > 6: fades toward blue or grey
This color behavior makes Purple Carrot Color a perfect choice for acidic foods and beverages like fruit juices, soft drinks, and jams.

Stability and Performance
Compared to many natural pigments, Purple Carrot Color shows better light and thermal stability, especially when formulated within its optimal pH range. Its high stability makes it a preferred natural coloring agent for products requiring pasteurization or baking.
Key stability features:
1.Resistant to moderate heat treatment
2.Retains hue under controlled light exposure
3.Maintains color stability in acidic environments
4.Compatible with water-based formulations and hydrocolloids

Certifications & Quality Assurance
Our Purple Carrot Color is produced under the most rigorous global food safety standards:
ISO 9001 Quality Management Certification
FSSC 22000 Food Safety Certification
FDA Registered Production
Organic Certification
Kosher and Halal Certified
Each batch undergoes comprehensive analytical testing for purity, color strength, pH stability, microbial safety, and heavy metals, ensuring compliance with international regulatory requirements.
With over 60,000 acres of pesticide-free carrot cultivation, we control the entire supply chain—from raw material to final pigment—ensuring both high-quality consistency and environmental sustainability.

Applications

1.Food & Beverage Industry
Purple Carrot Color is widely used for its natural brilliance and safety in:
1.1Soft drinks, fruit juices, and functional beverages
1.2Confectionery, gummies, and jellies
1.3Bakery products, cakes, and frostings
1.4Yogurt, dairy desserts, and smoothies
1.5Meat and sausage products
1.6Sauces, jams, and pickled vegetables
Its pH stability (3–5) makes it especially suitable for acidic food products, where many other natural pigments fail to retain color.

2.Cosmetics & Personal Care
Due to its natural anthocyanin origin and antioxidant benefits, Purple Carrot Color is ideal for clean-label cosmetic formulations, such as:
2.1Lip balms, lipsticks, and blushes
2.2Creams and serums with natural coloring
2.3Bath and spa products
2.4Hair and skincare formulations
It is vegan, biodegradable, and gentle on skin—perfect for eco-friendly and organic beauty brands.
Nutraceuticals & Pharmaceuticals
Rich in anthocyanins, this pigment also provides antioxidative and anti-inflammatory properties, making it suitable for functional foods, health supplements, and capsules. Its dual role as both colorant and bioactive compound supports the development of natural wellness-oriented products.

Appearance:Purple-red powder or liquid
Source:Purple carrot root (Daucus carota L.)
Main:Component Anthocyanins (cyanidin derivatives)
Solubility:Water-soluble, slightly soluble in ethanol
pH Stability:Optimal at pH 3.0–5.0
Heat Resistance:Good
Light Resistance:Good
Shelf Life:24 months (cool, dry storage)
Certification:ISO, FSSC, FDA, Organic, Kosher, Halal

Packaging & Storage
Packaging: 1kg aluminum foil bags / 25kg drums
Storage: Keep sealed, away from light and moisture, under 25°C.
Shelf Life: 24 months under recommended conditions.
Proper handling ensures retention of pigment intensity and antioxidant properties throughout its shelf life.

Why Choose Us
Over 20 years of experience in natural pigment extraction
Global supply capability to over 50 countries
Tailored formulation support for beverage, food, and beauty industries

Purple Carrot Color combines vivid natural beauty, safety, and performance, representing the next generation of clean-label, plant-based pigments. Its rich anthocyanin profile offers both brilliant coloration and functional health benefits, making it a premium choice for brands seeking to elevate their formulations naturally and sustainably.

Standard plant extract series

Item No	Product name	Active ingredients	Specification		Item No	Product name	Active ingredients	Specification
1	Ginkgo Biloba Extract	Flavonoids,Lactones	24%,6%		54	Mangosteen Extract	AlphaMangostina	10－90%
2	Shitake Mushroom Extract	Polysaccharides (UV)	30%, 40%,50%		55	RoseHipExtract	Flavones	1-20%
3	Ivy Leaf Extract	Total Hederasaponins	5%-60%		56	Schisandra Berry Extract	Schizandrins	2-9%
4	Ginseng Extract	Ginsenosides	5%-80%		57	Cassia Seed Extract	Anthaquinone	3%
5	Ginger Extract	Gingerols	5%,10%,25%		58	Soybean Extract	soy lsoflavones	40%
6	Rhodiola Rosea Extract	Salidroside, Rosavins	3%-98%,3%		59	Chaga Extract Powder	Polysaccharides	50%
7	Ganoderma Extract	Polysaccharides (UV)	30%,40%,50%		60	Hericium Erinaceus Extract	Polysaccharides	30%
8	Red Clover Extract	Total Isoflavones	8%,10%,20%,40%		61	Trametes Versicolor Extract	Polysaccharides	30%
9	Grape Seed Extract	OPC	95%		62	Cordyceps Militaris Extract	Polysaccharides	30%
10	Turmeric Extract	Curcumin	95%		63	Ginkgo Biloba Extract	Ginkgo Flavonoids	24%
11	Quercetin	Quercetin	95%		64	Angelica Sinensis Extract	Ferulic Acid	1%
12	Rutin	Rutin	95%		65	Eleuthero Extract	Eleutherosides	0.8%
13	Diosmin	Diosmin	90%		66	Gymostemma Extract	Gypenosides	80%
14	Hespridin	Hespridin	90%		67	Hawthorn Extract	Proanihocyanidins	20%
15	Marigold Extract	Lutein / Zeaxanthin	2%-80%		68	Ephedra Extract	Ephedrine	8%
16	Griffonia Simplicifolia Extract	5-HTP	10%－99%		69	Olive Leaf Extract	Oleuropein	20%
17	Kava Extract	Kavalactones	30%,50%,70%		70	Centella Asiatica Extract	Asiaticoside	40%
18	Hawthorn Extract	Flavonoids	2%,50%		71	Calendula Extract	Lutein	5%
19	Hibiscus Flower Extract	Anthocyanins	5%-25%		72	Chamomile Extract	Aigenin	1%
20	Lion’s Mane Mushroom Extract	Polysaccharides (UV)	30%,40%,50%		73	Senna Leaf Extract	Sennosides	20%
21	Maitake Mushroom Extract	Total Sugars (UV)	30%,40%,50%		74	Chicory Extract	lnulin	20%
22	Mangosteen Extract	α-Mangostin	10%-98%		75	Panax Notoginseng Extract	Notognsenosides	5%
23	Apple Cider Vinegar Powder	Apple Cider Vinegar Powder	5%－50%		76	Polygonum Cuspidatum Extract	Resvetrol	10－98%
24	Yucca Extract	Saponins	10%~98%		77	Kudzu root extract	puerarin	15－98%
25	Broccoli Extract	Glucoraphanin	1%-20%		78	Scutellaria Extract	Baicalin	85%
26	Semen Ziziphi Spinosae Extract	Saponins	1%-10%		79	Mulberry Leaf Extract	Sodium copper chlorophylin	99%
27	Echinacea Purpurea Extract	Chicoric Acid	1%-4%		80	Alpha Lipoic Acid	Alpha Lipoic Acid	99%
28	Eucommia Leaf Extract	Chlorogenic Acid	5%-98%		81	Coenzyme Q10	Coenzyme Q10	98%
29	Senna Leaf Extract	Sennosides A+B	6%,8%,10%,20%,30%		82	pymoloquinoine Qunone Diodum(sait pqq)	pymoloquinoine Qunone Diodum(sait pqq)	99%
30	Scutellaria Root Extract	Baicalin	88%		83	B-Nicinamide mononucleotie(NMN)	B-Nicinamide mononucleotie(NMN)	99%
31	Bitter Apricot Extract	Amygdalin	98%		84	Astragalus Extract	Astragalus polysaccharides	5-98%
32	Soapnut Extract	Sapindus Saponins	30%-80%		85	Scutellaria Extract	Scutellaria polysaccharide	30%,50%,70%
33	Pine Bark Extract	OPC	95%		86	Green Tea Extract	Green Tea polyphenols	50－98%
34	Berbcrine Hydrochloride	Berberine Hydrochloride	97%		87	GRAPE SKIN EXTRACT	Resveratrol	5－20%
35	Black Garlic Extract	Allicin	1%-5%		88	Grape Seed Extiact	Proanthocyanidins	95%
36	Centella Asiatica Extract	Asiaticoside	10%-70%		89	Turmeric Extract	Curcumin	95%
37	Aloe Yera GelFreeze Dried Powder	Freeze-Dried Aloe Vera Gel Powder	50:1,100:1,200:1		90	PanaxGinsengExtract	Ginsenosides	10－80%
38	Magnolia Bark Extract	Honokiol	50%-98%		91	Pomegranate Extiact	Ellagic ACid	40－90%
39	Cyanotis Arachnoidea Extract	Ecdysterone	2%-90%		92	Elderberry Extract	Anthocyanidin	1-25%
40	Epimedium Extract	Icariin	1%-98%		93	Passiflora incarnate Extract	Flavone	5%
41	Cactus Extract	Polysaccharides	10%-30%		94	Shiitake Mushroom Extract	Shiitake mushrooms	10－50%
42	Chaga Mushroom Extract	Polysaccharides (UV)	30%, 40%,50%		95	Ganoderma lucidum Extract	Ganoderma lucidum	10－50%
43	Cistanche Desertcola Extract	Total Glycosides	20%-80%		96	white willow Bark extract	Salicin	15－98%
44	Green Tea Extract	EGCG	30%－98%		97	Rhodiola Rosea Extract	Salidroside	1－3%
45	Apple Exttact	Polyphenols	1－70%		98	Marigold Flower Extract	Lutein	5-20%
46	Bilbery Leat Extract	Flavones	1－20%		99	Milk Thistle Extract	Sillymarin	80%
47	Cinnamon Bark Extract	Flavones	1－30%		100	wild Yam Extract	Diosgenin	20－98%
48	Pine Bark Extract Powder	Proanthocyuanidins	95%		101	Echinacea purpurea Extract	Chicory Acid	1－3%
49	Epimedium Extract	ICcarins	1-98%		102	Sophora Japonica Extract	Rutin	95%
50	Grapeseed Extract	CProarthocyanidins	95%		103	Sophora Japonica Extract	Quercetin	95%
51	Goji Extract	Povsaccharides	5-60%		104	Aloe vera Extract	Aloin	20%
52	Rosemary Extract	RosemaryAcid	5%		105	Haematococcus pluvialis Extract	Astaxanthin(Powder/oil)	5%
53	Horsetail Extract	silica	7%		106	Tomato Extract	LYCOPENE(Powder/oil)	5%,10%

Frequently Asked Questions (FAQ) – Purple Carrot Color

1. What is Purple Carrot Color?

Purple Carrot Color is a natural anthocyanin-based pigment extracted from purple carrots (Daucus carota L. var. sativa). It provides a bright purple-red hue and is widely used as a clean-label coloring solution in food, beverages, cosmetics, nutraceuticals, and pharmaceuticals.

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2. What are the main active components?

The primary active components are anthocyanins, especially cyanidin derivatives, which give the pigment its strong purple-red coloration and antioxidant properties.

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3. What forms are available?

Purple Carrot Color is available in:

• Liquid form

• Powder form (spray-dried or concentrated)
  Both forms are water-soluble and suitable for various industrial applications.

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4. Is the pigment stable during processing?

Yes. Purple Carrot Color is stable under acidic conditions (pH 3.0–5.0) and demonstrates strong resistance to heat and light in low-pH formulations. It performs best in beverages, confectionery, fruit products, and acidic food systems.

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5. What is the recommended pH range for optimal color stability?

The recommended pH range is 3.0–5.0, where the pigment maintains its vivid purple-red tone and the best stability.

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6. Is Purple Carrot Color suitable for clean-label products?

Absolutely. It is plant-based, non-GMO, allergen-free, and ideal for brands seeking natural alternatives to synthetic dyes such as Red No. 40 or Red No. 3.

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7. Which industries commonly use Purple Carrot Color?

It is widely used in:

• Beverages & juices

• Candies & gummies

• Jams, fillings, and fruit preparations

• Bakery decorations & icings

• Dairy products

• Processed meats

• Nutraceutical supplements

• Cosmetics and personal care

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8. What certification does your Purple Carrot Color have?

Our product is certified under:

• ISO9001

• FSSC22000

• FDA

• Organic

• Kosher

• Halal
  All batches meet international safety and quality standards.

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9. Do you support full traceability?

Yes. We manage over 60,000 acres of pollution-free carrot cultivation bases, enabling complete traceability from raw material harvesting to final pigment production.

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10. Is Purple Carrot Color water-soluble?

Yes. It is highly soluble in water, and also disperses well in ethanol for specialized formulations.

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11. Can it be used in neutral pH or alkaline products?

Purple Carrot Color is not recommended for neutral or alkaline pH (above 6.0), as anthocyanins may shift color or lose stability. If needed, we can suggest alternative pigments for such applications.

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12. What is the shelf life?

Typically:

• Powder: 24 months

• Liquid: 12–18 months
  Shelf life may vary depending on storage conditions (keep cool, dry, away from light).

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13. Do you provide samples?

Yes, we offer free samples for testing and formulation development. Customized specifications can also be arranged.

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14. What packaging options are available?

Standard packaging includes:

• Powder: 1–25 kg/drum

• Liquid: 1–20 kg/drum
  Custom packaging is available upon request.

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15. Can the pigment be customized?

Yes. We can customize color strength, concentration, carrier type, and formulation to meet specific application needs.